I'M Vinod Nalawade



A passionate, award-winning, internationally experienced digital campaign (traffic) and production manager with the ability to maintain client focus in every campaign.

An open-minded and resourceful approach to problem-solving makes it possible for me to keep highly motivated. My adept social media, Google Analytic, webinar management, and web skills play an important part in my ability to meet client challenges and my desire to learn new ways & systems helps me to maintain a fresh approach to problems and keeps me ahead of the competition.

Overall I am an adaptable and motivated team player who is supportive to colleagues and clients alike, my interpersonal and communication skills are a key strength.


Honors & Awards

Finalist in the Creative Media Award Category at this year's Asian Media Awards 2018

My charity/projects/design work has been selected for the entry. Award Ceremony is on 25th October 2018 in Manchester. Hoping for the best!
#AsianMediaAwards @asianmediaaward @MediaComUK Asian Media Awards 


Business and Professional Production Team of the year - 2007

Awarded the Business and professional Production team of the year in the Periodical Publishers Association 2007 awards. ?Judges comments?‘William Reed Publishing advertising production team is energetic, motivated, perceptive, customer focused, embracing of new technology without losing focus on the customer service. They have shown what a well-motivated, committed production team can achieve in terms of providing customer service that makes a real difference to a publishing company’s business’


Award for Individual Contribution to Excellence in Print Media 2005

Print Media Management magazine Quality in Production Award for Individual Contribution to Excellence in Print Media, in recognition of outstanding individual contribution to the consistent delivery of excellence within the field of publishing and advertising.


Strength : 
Negotiations - Contract - Vendor management
Troubleshooting, Solution finder
Industry Knowledge and Experience in Print and Digital. Experience in pre and after sales activity
International work experience with a Multicultural team

Campaign Management
Project & Product Management
Campaign Analysis
Online/Mobile Ad Operation/Traffic
Team Management, Mentoring
Webinar Support and Management 
Customer Service
Lead Generation
Email/Mailshot/Newsletters Marketing
Planning, executing and evaluating multiple promotional campaigns
Design for projects in print, online and email/mailshots
In-depth knowledge of pre-press, colour printing, and print buying processes.
Social Media

Highly experienced in :
CMS: eZ Publish, Webvision
Ad Server: Smart Ad Server, DFP
Email Management: Neolane, Dotmailer
Sales Booking: SAP, SMS
Web Design: Wordpress, Dreamweaver
Print Design: InDesign, Quark Xpress, Illustrator
Digital Design: Photoshop, Flash,
Acrobat Distiller, Pitstop
Google Analytics, HTML
Word, Excel

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PPA (The Periodical Publishers Association) UK / 2005 - 2006

Certificate in Production Management, UK

Moscow State University, Journalism Faculty, Russia / 1994 - 1995

Master of Arts (M.A.) - International Journalism, Television Journalism, Communication and Related Programs

Moscow State University, Journalism Faculty, Russia / 1990 - 1994

Bachelor of Arts (B.A.) - International Journalism, Television Journalism, Communication and Related Programs


August 2018


Online Production Manager, Reed Business Information

 Oct 2015 – Present

Managing the day-to-day operation of a team of 7-10 digital specialists in UK & Manila, looking after the display, classified, recruitment, newsletters, property, and programmatic advertising. 

Finding company solutions and new vendors to save money & to bring efficiency to the business. I have trained and mentored the team in key areas and organised courses for team development.

• Video transfer: As a project manager, I found a new vendor via a thorough selection process, saving a substantial amount of the contract value. Around 10,000 videos were moved from old to a new platform, and the links were then manually changed to ensure they all worked. I helped train developers and the editorial team on exclusive functionality and video marketing best practices, and created a page on the intranet offering tips and information. I also provided support and account management to internal stakeholders. After a year of success, the contract was extended for a further two years with additional features for a reduced price.

• Outsourcing trafficking work: RBI has divested five brands in the last three years, and advertising volume has also been on the decline which has required us to look for ways to save money while increasing efficiency and campaign management for our customers. After a selection process, three offshore companies were shortlisted and I visited them to help finalise a deal. I worked with legal, security, IT and finance departments to resolve any issues and then helped to train the new team, write process documents and ensure all six staff were well equipped to provide trafficking and campaign management services to support the UK team.

• Virtual recruitment fair on FlightGlobal: on two occasions we organised a virtual fair for two and three days to promote aviation industry jobs. We attracted more than 1500 people to attend the event with 10 sponsors, with many happy customers and successful job placements.

Traffic and Operations Manager - Reed Business Information

May 2015 – Oct 2015

I provide ongoing support for clients and stakeholders - predominantly technical and targeting / delivery queries. 
I project managed the implementation of GPT tags for DFP premium websites for the entire RBI portfolio. This involved building and maintaining good relationships with both internal and external clients, the internal development teams and third parties. Management duties included: Hiring, mentoring, training, KPI creation, appraisals, disciplinary actions, team budgets, monthly board reports.

Digital Production Manager - William Reed Business Media

Oct 2012 – Apr 2015

William Reed Business Media is a business-to-business publisher supplying strategically relevant news directly to the desktops of decision-makers in the science, cosmetics and food industries. We offer innovative online marketing solutions for leading international industry providers.

I was responsible for coordinating and managing the day-to-day operations of the digital production team (5 people). I reported to the Executive Director – responsibilities included implementing & reviewing digital strategy and new software launches within the company.
To ensure an efficient and accurate service I ensured best practice, workflow, and quality was enforced throughout the business.

Digital Campaign Manager - William Reed Business Media

Apr 2011 – Oct 2012

William Reed Business Media is a business-to-business publisher supplying strategically relevant news directly to the desktops of decision-makers in the science, cosmetics and food industries. We offer innovative online marketing solutions for leading international industry providers.

I managed accounts and provided excellent customer service to the customers in our portfolio from Asia, Europe, US. This involved chasing clients for material, providing technical specs and support as required. I solely managed ad production for 3 UK sites covering the leisure and manufacturing industries.

Senior Ad Production Executive - William Reed Business Media

Mar 1998 – Feb 2010

William Reed Business Media is a leading business to business publisher with an extensive range of high quality, award-winning products serving the UK food and drink.

In the absence of a Group manager for nearly a year, I deputised and organised the daily workload for a team of 12, arranged group projects, solved technical and administrative issues, monitored print deadlines & provided support to the sales team. I organised the advertisement production and management for company’s two flagship, principal and market-leading weekly titles.

Head of Circulation - William Reed Business Media

Mar 1998 – Dec 2000

Publisher of Russian magazines ‘You & Your Shop’ (FMCG market) and ‘You & Your Restaurant’ (Hospitality industry). 

• Project management of the business directory ‘The Definitive Guides of Russia’.

• Developing and executing circulation and distribution strategies, primarily regional expansion and paid circulation.

• Actively managing editorial, sales and circulation team; being an active part of the management team. Assisting staff with administrative or technical problems.

• Maintaining high-quality databases of readership (wholesalers, retailers, manufacturers, restaurants, café, bars).

• All aspects of controlled circulation of 32,000 Russian readers for YYS and YYR (customs clearance, local transportation, product labelling, post, presentation at trade exhibitions and seminars). 


Digital Marketing




Email Marketing


Social Media


Graphic Design


Advertising Campaign Management


Webinar Management


Customer Relations


Production Management


Advertising Campaign Management




Account Management













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Vinod Nalawade

+44 7949957638